PedEx | 104 | New Opportunities for Parent Education  
   
To view this newsletter on the web, visit: www.icpa4kids.com/pedEx/archives/PedEx_104.htm

Table of Contents:


The Power of Pathways

As practitioners, we all realize the value of an informed patient. In the family practice, the mother is usually the greatest advocate when explaining chiropractic to other parents. Pathways magazine is the only family magazine providing its readers with the resources and information to stay current about the chiropractic family wellness lifestyle. Every ICPA member receives a complimentary subscription with their membership, now we are offering more opportunities to get this message into your communities. Read below as to how you can participate...

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Pathways Issue #23 Sneak Peak

We are pleased with our upcoming issue and its focus on encouraging parents to make natural health and living choices. Some of our outstanding articles are:

  • Calming the Cries of Colic
  • Eliminate the Fear, Not the Fever
  • The Truth About Pitocin
  • Questions About Prenatal Ultrasound
  • Fluoridation: The Flows and Flaws

In this issue we have included a special Parent's Perspective of testimonials about their colicky children and the benefits of chiropractic. It will surely open parents' eyes to the importance of care from infancy.

Place your bulk orders here: https://secure.icpa4kids.com/pathways_bulk_order.html

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Distribute Pathways at no cost to you!

As you know, Pathways has hit major newsstands for distribution. Sales have been great! Here is a creative and simple way you can increase distribution with no cost to you...

Because Pathways now has a barcode on its cover, it can be easily scanned into store inventory systems. Here's the plan:

  1. Visit your local health food stores, children's toy and clothes shops, maternity boutiques, and local book stores (excluding Barnes & Noble, Borders, Hastings and Books a Million).
  2. Introduce them to Pathways and offer to sell them copies at the distributor price of: $3.95 per issue. (The cover price is $7.95, so they are receiving it at 1/2 price)
  3. Order bulk issues of #23 in bundles of 25 or 50 here. Your cost per copy (including the shipping): 25 issues: $2.40 per issue; 50 issues: $2.00 per issue, so you are receiving it at 1/4 the newsstand price! Pretty good investment for getting the chiropractic family wellness lifestyle into your community!

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Discount Pathways subscriptions for ICPA members

So many of our members are offering Pathways as a gift for their expectant parents. Kudos to you for your generosity and vision! This is an excellent way to let these parents know you really care about their family wellness and you are truly supportive of their informed choices for wellness.

Because we appreciate your efforts, we want to support your mission as well. From now on, all ICPA members can order individual Pathways subscriptions for their patients at a major discount! This means instead of the usual $24.95 annual subscription rate, all ICPA members can order individual subscriptions for their patients at only $14.95. WOW! Such a small investment for such a valuable return.

How valuable is your informed, appreciated patient? Priceless! Order your discounted individual subscriptions here: https://secure.icpa4kids.com/DC_gift_pathways_subscription.htm

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Join us on Facebook

The ICPA and Pathways now have pages on Facebook and we are inviting all of you to become fans!

Stay in touch with doctors all over the world and discuss Pathways articles and topics with our many readers.

Share this email on Facebook!

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Kentuckiana Children's Center Seeks Clinic Staff Doctor

Do you have a strong desire to help challenged children? Kentuckiana Children’s Center in Louisville, Kentucky is looking for a full time clinic doctor. For more information and to read job requirements click here.

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This PedEx is brought to you by Episencial,
makers of professional quality skincare for babies and moms.
Find out how you can Apply for a Wholesale Account while Supporting the ICPA here!

Many, many blessings,
Jeanne Ohm, DC
ICPA, Executive Coordinator

Doctor's Site: www.icpa4kids.com
Public Site: www.icpa4kids.org
Pathways Site: www.pathwaystofamilywellness.org


If you are receiving this newsletter, someone added your name to our list. Please forward this PedEx to colleagues who would be interested. Thanks!

Also be sure to sign up for our two other newsletters: Family Wellness First (for your patients) and ICPA Research Updates. You can do so here: www.icpa4kids.com/pedEx

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